Friday, April 27, 2012

The analysis of "Social search to find a friend" on Pengyou SNS. [INFOGRAPHIC]

Pengyou SNS that is provided Tencent published the analysis of "Social search to find a friend" as follows:









 Pengyou have about 200 million users as of the end of 2011, and the action of searching other user was run on average 250 million times in a month.


The breakdown of user search is as follows:

- Searched by real-name  72%

- Searched by some criteria  28%






















After found the user who are looking for, they mainly run three actions as follows:

- Look that user's top page(Colored blue)

- Add as for friend
  (Colored orange)

- Send or leave some message to them (Colored green)










And after they find the user looking for;

- 87% user send some message to that user within a week.

- 82% user looked tweets or picture by that user within a week.

- 77% user comment on tweets or picture by that user within a week.

- 58% user send some virtual gift to them within a month.

- 46% user send some apps invitations to them.




Original article => QQ tech

Thursday, April 26, 2012

Mobile e-commerce industry in China is rapidly growing.

According to the report by iResearch, the market scale of mobile e-commerce in China was 6.67 billion RMB as of Q1,2012.
















Its revenue has increased 530.1% year on year, and has increased 25.7% compared to previous period.


Although first quater is generally off-season for the electronic commerce in China, but its revenue beyond the mobile add-value service, and its revenue was the top share of mobile internet industry.














* mobile e-commerce : 42.0%
* mobile add-value service : 41.5%
* mobile game : 8.7%
* mobile sales : 7.1%


And its market share by each companies are as follows:



















#1 Taobao mobile   72.0%
#2 360buy   7.2%
#3 Vancl     2.2%
#4 Amazon China    1.2%
#5 Dangdang   0.9%
Other  16.5%


Mobile e-commerce industry in China is rapidly growing, but it's only early stage... So we have to keep attention for its trend as before.



Original article => Tech QQ

Wednesday, April 25, 2012

The summary of mobile security market in China as of Q1,2012.

iiMedia Research published the summary of mobile security market in China as of Q1,2011 as follows.

1. Market share of mobile security company


#1  360   54.6%

#2  QQ    22.9%

#3  Netqin    11.4%

#4  Kingsoft   2.7%

#5  Kaspersky 2.1%

#6  Rising   1.5%

Other   4.5%





2. The number of using mobile security products user and its active users



















Total users : 128 million people
Active users : 83.3 million people



3. The number of newly virus for Symbian and Android





Colored blue : Symbian


Colored red : Android










As of Q1,2012, the number of newly virus for Android was 1,572 pieces, and Symbian's was 967 pieces.

Compared to Q1,2011, the number of Symbian's was almost even, but Android's increased 5 times. It's reason why as I reported before, the shipment number of Android rapidly increased from the second half on 2011, so the number of newly virus also increased...



4. The type of virus on Symbian and Android



















Symbian                                                    Android
#1   Consumption of resources  41.4%            Fee deduction   68.4%
#2   System crush  31.2%                            Stolen private info  14.3%
#3   Fee deduction  22.1%                            System crush    7.1%
#4   Other                                                Consumption of resources  41.4%


In China, the number of mobile internet user was about 360 million people in the end of 2011, and expected it will be about 550 million people in the end of 2014.



















Threat of virus will be increasing more and more in the future, so mobile users have to prepare for looking before they leap...



Original article => 199IT

Baidu still dominate more than three quarters of Chinese PC search market, but...

According to the report by Eguan, the total sales revenue of Chinese PC search market was 5.53 billion RMB(=0.877 million dollars) as of Q1,2012.




















Its revenue has increased 70.4% year on year, but has decreased 4.7% compared to previous period.


And about the share of sales revenue by each companies are as follows:


















#1 Baidu  78.5%
#2 Google China  16.6%
#3 Sogou  2.8%
#4 Soso(Tencent)  1.4%
#5 Wangyi Youdao  0.3%
Other  0.3%


Baidu still dominate more than three quarters of Chinese PC search market, but it focus to only mobile search market, other result is appeared.


















#1 Baidu  34.9%
#2 Easou  21.0%
#3 Soso  19.7%
#4 Google China  11.1%
#5 3GYY  6.0%
#6 Yicha  4.9%
#7 Wangyi Youdao  0.8%
Other  1.6%


As far as looking this result, as I thought challenging of Baidu is still accelerating their mobile solution...


Original article => Eguan

Monday, April 23, 2012

Sohu, Tencent and iQiyi(Baidu) will cooperate with buying video contents to against the allied forces of Youku and Tudou.

According to the news, Sohu video, Tencent video and iQiyi(subsidiary of Baidu) will cooperate with buying video contents to against the allied forces of Youku and Tudou.










We have to wait its detail for tomorrow's co-event, but its co-event will be held on 3 pm(UTC+8) tomorrow, and all of three company's CEO will attend this event.


As I reported before, Youku and Tudou are top 2 in recent Chinese video sharing market, and they occupied around 40% share in this market.

We have to pay attentions for tomorrow's official announcement, and have to analyze these 3 company can beat the allied forces of Youku and Tudou :-)



Original article => Tech Web

Sunday, April 22, 2012

Sina Weibo upgraded their corporate user page to ver.2.0.

Sina Weibo prepared corporate user page on their weibo last June, and now they updated it to ver.2.0.
















This ver.2.0 mainly have 5 topics as follows:

   1. Users can define its wallpapers as they like.











2. Users can define favorite links with text or links with picture on their page.


  3. User can define some topics(text/picture/video) on the top of their page.













  4. Upgraded page and follower management feature.
  














User can manage not only the total number of followers, but also how much active users there are.


  5. Enhanced its user guide page














Now, Weibo already be a powerful tool for corporate marketing, its version will be more helpful tool for corporate accounts.

Saturday, April 21, 2012

Chinese social media information sharing ranking report.

Jiathis published "Chinese social media information sharing ranking report in March, 2012".


                         Share        Click Rate
 #1 QQ Zone         12.95%         47.31%
 #2 Sina Weibo        8.35%         16.88%
 #3 Tencent Weibo   6.98%         13.49%
 #4 Renren             3.95%          3.17%
 #5 Kaixin              3.08%          3.15%
 #6 JianHu             2.16%          0.02%
    (Taobao SNS)
 #7 Sohu Weibo       2.07%          0.21%
 #8 Wangyi Weibo    1.76%          0.69%
 #9 Douban            1.67%          3.49%
 #10 Pengyou          1.60%         0.77%
    (Tencent SNS)
 ...

 #12 MSN               1.25%          0.16%

 ...

 #18 Facebook         0.66%          0.74%





Original text => Jiathis