Nielsen China published a comparison research of Weibo, SNS and LBS users trend.
1. The utilization rate by each services.
Within a past year, users that used Weibo is 59%, and SNS is 68%, and LBS is 42%. And current active user rate of each service, Weibo is 26%, SNS is 19%, and LBS is 20%.
2. The usage rate of overlapping each three services
In the interviewers of this research, 97% people used Weibo, 70% people used SNS, and 10% people used LBS before.
And 66% people used both Weibo and LBS, 86% LBS users use Weibo and SNS.
3. Which device use to access each services?
61% of users use mobile phone, and 21% of users use tablet for accessing Weibo.
As far as looking this research, I think each service provider in China have to accelerate their mobile solutions :)
Original article => Nielsen China
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